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Local campaigning basics

Representing the MS Society

Whenever you take part in campaigning activities on behalf of the MS Society, you represent our goals, values and standards.

  1. Find out more about representing the MS Society

Political neutrality

In all our campaigning, we aim to bring about changes in policy, practice, levels of understanding and awareness of MS, both nationally and locally.

As part of this it's important that we have a voice heard by politicians and decision-makers. However, as a national charity, we are also obligated by regulations to campaign in a way that isn’t seen to endorse one political viewpoint, or one political party, over another.

  1. Listen to our audio recording on political neutrality - with Katherine Dickinson, Campaigns Manager and Georgina Carr, External Relations Manager.
  2. Read the transcript of the recording

Local Campaigns Volunteers

At the MS Society, we deliver impact through our volunteers. Local Campaigns Volunteers could be doing this by:

  • keeping up to date with MS Society views and responses on MS related issues
  • accompanying R/EROs to local Healthwatch meetings, commissioning meetings or neurological service redesign meetings
  • creating and maintaining relationships with local MS Society groups and people affected by MS to identify opportunities for publicity and influencing
  • developing links with local press, MPs and other relevant organisations to promote MS related issues or news items

Want to know more?

  1. Learn about the ways we support our volunteers to deliver impact
  2. Download the Local Campaigns Volunteer role description
  3. See our first steps for Local Campaigns Volunteers

Using MS Society branded materials

As an MS Society campaigner, you are an ambassador for our cause, raising awareness of MS in your local community. We want you to feel proud to represent the MS Society, and ensuring you have appropriate branded materials will help you look and feel professional.

  1. See our brand guidelines

Campaigning as part of a group

If you campaign as part of an MS Society group, you can ask the committee to order free branded merchandise, such as orange MS Society t-shirts, blank posters and bunting.

  1. Find our more about free MS Society branded materials

Staff supported campaigning

If your campaigning activity is not linked to a local MS Society group, ask your staff contact for support to access branded materials.

  1. Contact your External Relations Officer
  2. Contact the Campaigns Team

  3. Back to Getting loud about MS

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