It’s almost here!
The public phase of our Stop MS Appeal is launching in early October. It’s going to be our biggest campaign ever, and we’re all coming together as Team Stop MS!
Together, we’ll be sharing loudly and proudly what we’re trying to achieve together – raising £100 million to find treatments for everyone with MS.
Whether it’s letting your friends and family know on social media or sharing with your local group, it’s time to get loud about stopping MS together. There’ll be all you need to do this on the Volunteer website when the campaign launches next month.
At the heart of the campaign will be a very special film featuring four people living with MS. In this edition of Teamspirit we give you a sneak preview and share more about plans for the Appeal…
The film
This very special film has been a long time in the making. The film shoot happened back in July, after months of work with our wonderful pro bono partner Publicis, a leading advertising agency, which developed the creative idea.
Four people with MS are the stars of the film. Each person is singing the lines of a song while going about their lives. The song has been chosen to reflect the ambition of the Stop MS Appeal, and the hope for a future where nobody has to worry about their MS getting worse.
We’ve also been testing the concept with lots of people with, and affected by, MS, from around the UK. In total, we spoke to more than 100 people as the concept was developed.
Going behind the scenes
Glyn, who has MS and lives in Cardiff, is one of the stars of the film. Here, he shares what it was like to be on the shoot and why he wanted to be at the very heart of the Stop MS Appeal…
“It was great having the opportunity to be the centre of attention for a day, I couldn’t resist it! I enjoy being a foghorn for MS. And because it is my story and the story of other people with MS, it didn’t really feel like acting.
The film shoot actually took place on my birthday, and although mine was the last shoot of the day, everybody was in remarkably good spirits. The best thing was the cake and the whole film crew singing ‘Happy Birthday’ to me. The worst bit was trying to sing in tune! But the more I thought about the words of what I was singing, the more positive I felt about the future.
The Stop MS Appeal really could be life changing for the next generation with MS. In the 15 years I have had MS we have gone from no treatments to a lot. And now I have secondary progressive MS there are no treatments again. There is a door opening now, it feels like there is a precipice coming up. Unfortunately, you can’t just do it on a credit card, it needs a lot of support and a lot of backing.”
We’ll be revealing the film in early October so keep an eye on our website and social media!
Contact our Supporter Care team or phone on 0300 500 8084
Read past editions of Teamspirit
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